Saudi millions lure NextGen Finals to Jeddah

The ATP has predictably followed golf by allowing Saudi money into the sport with the first coup set to unfold from November 28 when the NextGen Finals begin.

The year-end final for the bet eight players aged under 21 were long predicted to be coming to the controversial desert kingdom which is spending billions in sport to clean up its worldwide image.

The ATP is the latest sporting body to fall into line in exchange for a promised payday.

The USD 2 million event will move south into uncharted cultural territory after five years in Milan.

ATP officials were naturally delighted with head Andrea Gaudenzi called the move negotiated by an international consulting firm “our chance to inspire new fans, in a region with a vast young population, and unite audiences around tennis.”

AddThis Website Tools
Bill Scott

Recent Posts

British trio make early exits in SpainBritish trio make early exits in Spain

British trio make early exits in Spain

Emma Raducanu and Katie Boulter hit the exits on Friday at the Madrid Masters, with…

7 hours ago
Zverev extends clay run with opening Madrid winZverev extends clay run with opening Madrid win

Zverev extends clay run with opening Madrid win

Alexander Zverev maintained his clay court momentum from this month;s Munich title, with the German advancing in…

22 hours ago
Djokovic admits: Tennis is the hardest slogDjokovic admits: Tennis is the hardest slog

Djokovic admits: Tennis is the hardest slog

Novak Djokovic agreed on Thursday that players can be "slaves" to tennis, after complaints by Carlos…

2 days ago

Holdover injuries force Alcaraz to bury Madrid dream

Carlos Alcaraz was forced to withdraw from the Madrid Masters on Thursday with a pair…

2 days ago

Raducanu returns after a month with clay win

Emma Raducanu ended a month-long break from tennis to pick up her first clay win…

2 days ago

Newest tennis mothers suffer mixed Madrid results

Belinda Bencic began the Madrid Masters with a win while three-time tournament winner Petra Kvitova was…

2 days ago