Despite a sweeping 2020 shutdown of tennis in China to combat the COVID-19 pandemic, the WTA is countirg on a quick return to the lucrative market upon which it has bet heavily.
Due to the pandemic, the entire autumn Asian swing of tournaments – including the season finals in Shenzhen – was wiped out. The mass cancellations which then spread to the rest of Asia, could not have done the bottom line of the women’s sanctioning organisation any favours.
Despite the setback, WTA boss Steve Simon has told Reuters the body is going back for another drink in Asia’s largest market and is already planning for the season wrapup in Shenzhen in a year’s time.
“We’re confident we’ll be able to be back over there from what we’ve heard so far,” the American said, adding that the Tour would “finish our year over there in our traditional way.
“We have the foresight (about the virus pandemic) now to know what we’re dealing with.
“Contingency planning can be in place, things that we didn’t have the advantage of in 2020.
“For 2021 we’re planning our full calendar, our full complement of events which usually will fluctuate between 53 and 55 per year.”
For the virus-interrupted 2020 season, the WTA had nine events scheduled in China out of a total of 14 in Asia.
Main photo:- WTA CEO Steve Simon © WTA